Matt Cutts SEO Video Tutorials

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Yesterday I wrote a post explaining about how Matt Cutts allowed the Google Webmaster Central team shave his head. I realized that some of the valuable information in that article that I wrote may have been hidden with all the excitement with Matt having his head shaved, so today, I want to bring the hidden jewels from yesterday’s post forward into this article. Specifically, I want to take a closer look at the 100+ short videos Matt Cutts published on YouTube and explain some things further that will help you understand more.

Should File Extensions be Used in URLs?

As most of you know, I am an avid WordPress user. Unless I am building from ground up, I use WordPress for all my website projects. That said, when I configure the permalink structure, I use the /post-title.php extension rather than /post-title/

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The video provided by Matt Cutts confirms why.

Should nofollow links be used for Privacy Policy and Disclaimer Pages?

In the past, I have done this on my blogs. Usually I place sitewide nofollow links on my footer to my privacy policy and disclaimer pages. I am glad that I watched this video because Matt Cutts explains that the only reason why a webmaster would want to nofollow a page is to prevent the page from being indexed. The only reason why you would want to prevent a page from being indexed is if the page were to be determined useless. He further explains that privacy policy and disclaimer pages are very useful and they should not be nofollowed. An example of a page that should be nofollowed is a login page. Also Matt explains that it isn’t necessary to have site wide links to your privacy policy and disclaimer pages. A better idea could be to link to them from your home, about, and contact page instead.

Are Dates In URLs Search Engine Friendly?

I have debated about this for a few years with friends. I never believed that it was search engine friendly to include dates in URLs, if anything I felt like it placed important keywords too far to the right, causing some risk of them getting truncated in the SERPs. Matt Cutts explains that it’s a good idea to have a date stamp somewhere visible on your page for people, but it’s not something required by them, nor does it have any influence on ranking.

When I build niche sites that generate revenue using AdSense, typically I write 50 articles for the site and upload twenty of them immediately. From there, I use the WordPress scheduling feature to stagger the remaining 30 over the course of about three months. After watching these TWO videos, I suspect that doing this is unnecessary. Instead, I can now upload and publish all content in one session, and then use the extra time towards building quality backlinks.

How many pages can Google index from a single site?

Can I publish 100+ pages at once?

For now, that answers quite a few questions for me, I am sure that you’ll find this information useful as well. If you haven’t done so already, now would be a great time to subscribe to my RSS feed. As I drill down and watch more of Matt’s Grab Bag videos, I’ll piece more of them together here as I have done in this article today. Stay tuned… and in the mean time, you should take a look at his videos too. Be sure to check out the entire Google Webmaster Central YouTube Channel as well.

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Matt Cutts SEO Video Tutorials, 4.7 out of 5 based on 5 ratings
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