I decided to launch a new site recently to promote computer repair products and services locally within the town I live. I am very comfortable building with WordPress, and it’s a very stable program. Commonly, most people use WordPress as blog publishing software; however, WordPress can also be used as a content management system. And that is how I use WordPress most of the time. In other words, I use WordPress to build and maintain websites. The reason why is simple. WordPress is easy to install, configure, customize, search engine optimize, and use.
That said, I needed to build an online store so that I could promote and sell my products and services. What I wanted was WordPress shopping cart software. Amazingly, this software exists, and more astonishingly, it’s also free. The software is called WP e-Commerce and comes in the form of a WordPress plugin. Dan Milward, Thomas Howard, Chris Beavan, and Allen Han are responsible for the creation of this work of art. It’s a full featured shopping cart program well-suited for selling products, services, and even processing online fees or charges within your WordPress blog. It also integrates seamlessly into your current theme and ties directly into Google Checkout or Paypal. Manual payment processing is available as well.
WP e-Commerce is ideal for anyone who has a blog and has products and services to sell. The creators of this state-of-the-art e-Commerce platform placed a lot of focus on aesthetics, web standards, and usability. Their claim is that WP e-Commerce is both free and priceless at the same time. There may be other options available; however, I am already sold on WP e-Commerce. The software has been downloaded over 300,000 times, it’s very stable, updates are made available frequently, and WordPress integration is stupendously simple and painless.
WP e-Commerce is also marketing and promotional software. To help ensure that your store is a success, WP e-Commerce comes with social networking tools that allow you to import products directly into FaceBook Marketplace and Google Base. Also included is the popular “Share This” plugin which can be used to encourage customers to share your product pages on their blog, by email, in popular social networks such as StumbleUpon and Twitter.
Check out this YouTube video created by Adam from Hungry Dog Media who demonstrates how quickly and easily WP e-Commerce can be installed on HostGator.com.
All in all, if you’re a blogger and you’re looking for complete e-Commerce / shopping cart solutions, then I strongly recommend using WP e-Commerce. It’s easy, effective, secure, and free, and the creators offer exceptional customer service and support.