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Why Marketing Speak Has No Place In Press Releases

Recently, Adam Sherk did some research and came up with a list of the most overused buzzwords and marketing speak in press releases. For anyone who writes press releases or companies that use them, this list is an eye-opener and … Continue reading

4 Reasons SEO Press Release Distribution Has Earned a Negative Reputation

I interact with a lot of PR types, and without fail, any time the subject of SEO press release distribution comes up, there is a lot of eye rolling and scoffing at the idea. That’s not to say they’re against … Continue reading