7 Reasons No One Subscribes to Your Blog
Monday, December 15th, 2008While the number of subscribers isn’t the only important blog statistic, no one wants to manage a blog that has 0 subscribers. After all, it’s not exactly a sounding endorsement of your content if no one chooses to follow it.
So, it all leads up to the big question—why isn’t anyone following your blog? There isn’t one simple answer to this question. That’s why I’ve come up with this list of 7 reasons no one subscribes to your blog.
1. Your Content Sucks- Okay, so this might sound a little harsh, but one potential reason for a lack of subscribers is your content just isn’t that great. Most of the time, poor content is a result of “me too” blogging. Some bloggers are happy to play it safe rather than stepping out and saying something new. Before you post, always ask yourself if the content adds value to your field. If not, rethink your topic or your approach to it.
2. Your Posts are Advertisements- I could have included this with the first reason, but it deserves its own section. Sure, the ultimate point of your blog might be to promote your brand, but you shouldn’t be writing posts that are nothing more than advertisements. Here’s why: readers won’t subscribe to advertisements. Who wants to read post after post about how great your company is? Again, it’s all about adding value. Self-promotional posts don’t add value, and they won’t get you subscribers.
