Article Archives

A Few Reasons I Delete Emails Without Opening Them

Every day, I get emails from companies I’ve done business with in the past or businesses whose email lists I signed up on for one reason or another. And every day, I end up deleting a number of these emails … Continue reading


Can You Spot the Email Subject Line Mistake?

Let’s play a game, shall we? I’ve come up with a list of email subject lines you might see a company use in their marketing campaign. However, each subject line has a mistake that could land the message in the … Continue reading