You already know about the major blogging mistakes, like not posting regularly and not promoting your content. However, there are several overlooked mistakes that even good bloggers continue to make. Are you making these 5 blogging mistakes?
1. Taking too long to approve comments—While blogging isn’t quite a real-time conversation like Twitter, it still moves pretty quickly. Readers comment on a post, interact with other commenters for a little bit, and then move on to something else.
If you’re taking several days to approve comments, you kill the momentum of your post. This removes the conversational element of blogging, turning your blog into a one-way channel of communication, thus defeating the purpose of having a blog. You need to stay on top of moderating your comments. Get them approved as quickly as possible to keep readers engaged and talking.
2. Allowing low quality guest posts—Allowing guest posts on your blog offers many benefits for you and the blogger. However, you do need to remember that your blog is a brand, and a low-quality guest post can cause you to lose readers and create a poor image for your blog.
So, while I encourage allowing people to guest post on your blog, you need to make sure you review the blogger’s work before giving him (or her) the nod of approval. Check out his blog and other guest posts so you can decide if his posts are up to your standards.
3. Not starting a conversation—Like I said earlier, the conversational element is what makes blogging so popular. As a blogger, it’s your job to get the conversation started. You can’t just expect readers to start commenting in droves. You need to give them something to talk about.
One easy thing you can do is simply ask your readers to leave a comment. Think of it as a call to action. Another thing I like to do is to leave some information out of my posts so that readers have something to add to it. After all, if you’ve covered everything there is to say about a topic, your readers won’t have anything to say.
4. Rushing a post—Everybody has different opinions on how long you should spend blogging. However, I think we can all agree that being productive, no matter how much time you spend, is extremely important.
That being said, you need to be careful that in your quest to be a productive blogger, you don’t rush your posts. When you quickly crank out content, you’re much likelier to make mistakes and to write low-quality content.
5. Not having drafts saved for creative lulls—Every blogger suffers from writer’s block at one time or another. Rather than writing a sucky post or no post at all, the ideal solution is to have a backlog of drafts saved so you can publish one of those. Whenever you’re feeling creative, write some drafts and save them in WordPress. Trust me, they’ll come in handy.
What are some of the biggest blogging mistakes you’ve made? Share your experiences by leaving a comment.