Whether you blog several times per day or just a couple of times each week, sooner or later you’re going to hit a wall and feel like you have nothing left in the tank. The condition is called “Blogger’s Burnout,” and I’m sure all of my fellow bloggers have dealt with it.
Here are a few common signs that you might be suffering from Blogger’s Burnout.
• You haven’t posted in a couple of weeks—The first symptom of Blogger’s Burnout is a decrease in posting frequency. It starts with going from 3 posts a week to 2 a week. Then to 1. Then to 1 every couple of weeks. Take note of any significant declines in your posting frequency as they could be a sign of bigger things to come.
• Writing a blog post feels like a chore—When you first start blogging, you can’t wait to sit down at the keyboard and share your thoughts with the world. After a while though, blogging starts to go from fun and exciting to annoying and tiring. Whenever blogging starts to feel like something you’re forced to do, Blogger’s Burnout has struck.
• You’re all out of ideas—Stop me if you’ve heard this one before. You open up a Word document to write a post, and before you know it, an hour has passed by without you writing a single word. All bloggers get a case of writer’s block on occasion, and if you don’t handle it properly, a temporary case of writer’s block can turn into permanent Blogger’s Burnout.
How to Overcome Blogger’s Burnout
Thankfully, Blogger’s Burnout doesn’t have to be a death sentence. There are several things you can do to get past this annoying condition.
• Set a schedule–If you treat blogging as a hobby, it can be easy to slip into the trap of saying, “Eh, I’ll get around to writing a new post tomorrow or the next day.” That’s why I like to schedule writing my posts. It helps to keep me on task, ensuring I keep my audience engaged and don’t slack off.
• Write about subjects you’re passionate about—In the past, I’ve written about the importance of passion in blogging, so I won’t beat the point into the ground here. Needless to say, if you aren’t passionate about the subject you’re blogging about, you probably won’t last long in the blogosphere.
• Create goals—Sometimes, a little direction can go a long way to keeping blogging interesting. Set goals for yourself as a blogger, and work on reaching those goals with every post you write. Goals can involve the amount of traffic you receive, the number of subscribers you have, and the number of comments you get.
• Ask for guest posts—Give yourself a break every once in a while. Ask fellow bloggers to contribute guest posts to your blog. In addition to giving you a break, it also provides your readers with a fresh perspective.
Have you ever dealt with Blogger’s Burnout? How did you overcome it?