If you run a self-hosted WordPress blog, you may have noticed that the search feature that comes with WordPress doesn’t perform very well. On August, 4th, 2008, Joost de Valk, a very well known and respected Dutch search strategist and webdeveloper, published an article that explains how publishers can modify their WordPress search template file to increase the searching capabilities of their WordPress blog. The release of this WordPress tweak went viral and received over 250 Digg votes and made the front page of Sphinn.
Today at the Search Engine Round Table, a new debate started to surface regarding that asks if SEO’s are indeed providing service for clients or deciding to not accept new work and use their skills for their own internal uses. “why would the best SEOs decide to take on client work, as opposed to building out their own ideas and cashing in on those ideas.”, asks one of the authors at the Search Engine Round Table.
Much of the debate, however, is being discussed in a paid membership forum. The debates aren’t all behind closed doors as debate seems to have triggered much debate among the Sphinn community. A Sphinn member said this in a comment, “I don’t join a lot of these SEO type sites and don’t go to conferences but rather just do my own thing for my network of websites.”
August, 4th, 2008, site author of Slightly Shady SEO, releases an article titled, Examining a Search Ranking Fluctuation. This article hit off very well among the Search Engine Community as it provided a very in depth look at why many publishers indeed have a fluctuation in their search rankings.
The author said, “This is not a list of search engine ranking factors. Think of it like a list of potential factors and how the web looks from an overhead view; how the algorithm’s can see it.” In this article you get a very detailed review of the elements that search engines look for and how this information is used towards ranking.