Google AdWords For iPhone
If you’re like me, then you’re using your iPhone for close to everything you can imagine. If you’re into bidding on keywords in Google AdWords, you’ve probabaly tried to search for a Google AdWords iPhone App and found nothing. The reason being: Well, there wasn’t one. But that’s all changed now. Well, not quite.
As of this moment, there still isn’t a “iPhone App” available for Google AdWords, but the great news is that Google has made AdWords fully accessible on the iPhone by basically offering a “Mobile Friendly” version of AdWords.
I think it fits the bill perfectly, although, I do prefer apps over viewing mobile friendly web pages designed specifically for iPhone. With Google AdWords for mobile, you can view all your current and active campaigns, perform maintenance — such as increasing and decreasting bids, and even run and view custom alerts.
Long story short: You can do just about everything using Google AdWords for Mobile on your iPhone as you could accessing the main AdWords site from a computer. This is great for me, and if you’re nuts about your iPhone and have a few AdWords campaigns yourself, this will be great for you. I recommend checking it out. And all you have to do in order to do that is simply visit Google AdWords from your iPhone. Check it out, and let me know what you think.
P.S. I’m still plugging away at my keyword series. I am finding it to be a challenge communicating what I know in a way that I think will properly teach you in writing. Stay tuned!
June 14th, 2010 at 5:15 am
Hello, just been reading this site – love it. The iPhone is definitely changing for the better with the announcement of the iPhone 4 don’t you think? I haven’t got much money at the moment so looking forward to getting my free iPhone in a week or two. Apparently there aren’t many articles for the iPhone 4 yet, I’ll be making a few when I have mine – feel free to check my site if you want to use them at all. Martin
October 31st, 2010 at 9:38 pm
i can see the usefulness of mobile adwords management, however, once you get your keywords and cost per click honed down and know the best ones, i would argue the need for mobility as it will just run on its own and not need much changing, but, as i am still a novice, low maintenance adwords user, I welcome any other opinions.
January 3rd, 2011 at 1:30 pm
john — Yes it's true that once you get your keyword selection and bids "honed", there isn't much that you would need to do with regards to "emergency mobile" maintenance.
However, AdWords mobile would be extremely effective for those us who manage complex campaigns with thousands of keywords and ads and many different promotions/LP rotations/budget pacing changes. This is especially true in cases where there are high-visibility promotions going live at odd hours/weekends/holidays when we might not have our laptop with us.