Blog entries posted in: Uncategorized

23 Blogging Rules to Follow

 A few weeks ago, I wrote a post outlining the top 23 copywriting rules. The post was pretty successful, so I thought I’d continue the theme by offering up what I believe to be 23 essential blogging rules. Feel free … Continue reading


3 Rookie Copywriting Mistakes to Avoid

As a freelance copywriter, I’ve worked on several projects where I was hired to clean up the mess left by the last copywriter. For one reason or another, the copy they wrote wasn’t working, and of course, the client wasn’t … Continue reading


8 Essential Website Maintenance Tasks

Routine website maintenance is essential for making sure your website is up to date and functioning properly. Unfortunately, website maintenance is something that often gets overlooked, and as a result, companies aren’t getting everything they should be out of their … Continue reading


How to Get Ready for a Media Interview

Getting interviewed on a blog, podcast, radio show, or even TV show is an excellent way to gain exposure and to build your authority. But being a great interviewee is often easier said than done. I listen to talk radio … Continue reading


How to Improve Your Podcast

A growing number of businesses are using podcasting as a means to increase brand awareness, to connect with their target audience, and to grow their online presence. But to get the most out of podcasting, you need to make sure … Continue reading