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Advanced SEO Tips

The 6 Types of Linkbait You Need to Know About

Thursday, September 25th, 2008

Learn about the different types of linkbait and increase your ability to reel in new links

Most people lump linkbait into a single category.  However, there are a wide variety of content styles that can be classified as linkbait.  By learning about the six most prominent types of linkbait, you can expand your blogging arsenal and write more posts that get a substantial amount of links.

Attack Hook: If you want someone’s attention, just insult them.  Although this is my least favorite form of linkbait, it has proven itself over and over throughout the blogosphere.  When someone is insulted, they just can’t keep themselves from responding.  While I won’t deny that the Attack Hook works, one word of caution: you may attract a lot of links, but you could also permanently damage your online reputation.

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Say Hello to Google Suggest

Tuesday, September 2nd, 2008

If you haven’t heard of Google Suggest yet, it is time for you to listen up.  At the beginning of last week, Google added a feature to their homepage called Google Suggest.  If you have ever played around in Google Labs, you have already seen Google Suggest (which has been present in Google Labs for quite some time).  If you haven’t tried out Google Suggest in Google Labs before, all you need to do is head to the Google homepage and start typing in a search query.


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How To Target Primary Keyword Phrases In The Search Engines

Friday, July 18th, 2008

When I set out to publish a page on the Internet, I already know well in advanced the primary keyword phrase I am looking to target in the search engines. In this article, my aim is to teach you how to target primary keyword phrases in the search engines by publishing uniquely written content. For me, I am a blogger and one who chooses to use WordPress as my choice blog publishing software.

WordPress is widely supported and increasingly growing in popularity. With that being said though, it really doesn’t matter too much as far as what program you use towards publishing content on the Internet. What really matters though, is how you go about it. For me, WordPress happens to cover pretty much all the bases I need with only a few minor tweaks to the program and the current template being used. (more…)

Part of a Successful SEO Strategy Is Just Being Natural

Wednesday, July 16th, 2008

Google and other search engines factor in that many sites online today are produced and published by people who don’t have all that much experience with the Internet, optimizing for search engines, HTML and things of that nature. Over the years, technology has made it possible for anyone with any skill level to create a web page, web site or even a blog. Quite honestly, things are much easier today for people who want to have a web site compared to say 5 to 10 years ago.

While there are quite a few people who are indeed SEO gurus, it seems also that there are sites created by very entry level Internet publishers. With the entry level publishers I have actually seen many times that their pages and posts rank very well in the search engines but also go completely against the grain of what most all experienced SEOs would advice or even put into their own practice. (more…)

How To Communicate SEO To Your Web Developer

Tuesday, July 8th, 2008

“I don’t want to talk about SEO. I don’t believe in it!” claim some web developers when approached about the ever-popular subject. However, you know otherwise. You need to convince your web developer of SEO importance. What is the best way to communicate effectively about SEO with your web developer? Well, become informed, get prepared and return with an arsenal of information.

Here are some of the things you will need to convey your message:

1) Recent statistics show that at least 90% of all web visitors use the search engine to find what they are looking for. That is an important number to remember in explaining SEO’s importance to your web developer. Your web developer usually likes statistics. If your site isn’t SEO relevant, it is a waste of both time and money. Isn’t there a bonus available for a web developer who comes up with a site that increases visitor traffic? Don’t they want that raise for having developed an efficient, and pleasant looking, site? Of course, they do.

2) SEO (search engine optimization) is not a passing trend. It is here to stay. Content on a website needs to be relevant to both the search engines and people looking for websites. Your website needs to be picked up by the search engines in order to be worthwhile. Search engines feed on SEO.

3) Gather verifiable proof such as documents containing charts, studies, and interviews with top officials regarding the SEO world. Bring this with you for your meeting with your web developer. These will be used to provide references for your knowledge. The purpose of this is to help you start a informative discussion.

4) Keyword placement and frequency help determine your ultimate success with SEO. Use examples of keyword search tools to help show this point when talking with your web developer. Overture works well here. In fact, let your web developer know that keyword search tools have increased in popularity simply due to the necessity of knowing SEO. Your web developer loves keeping current on the industry trends with friends, right?

5) Keyword importance. The importance of keywords needs to be mentioned here. Let your web developer know too much will cause more harm than good. Tell them that it is easier to create keyword-dense content when each page contains no more than three keywords.

6) Keyword phrases are also more relevant than single keywords, research shoes. Using phrases narrows search rank competition and improves the likelihood that your content will meet the searcher’s expectations. For example, if your web page is about “doggie dental care”, it will have more success by containing the keyword phrases “dog teeth” or “dog dental” rather than the more generic single keyword “dog.” Your site visitors will be more targeted towards what you are offering.

There you go, take these factors into play and you will have success while explaining to your web developer why SEO is important. Good luck!



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