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Hobo SEO – A SEO Site That You Should Read

Friday, December 11th, 2009
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Rating: 9.8/10 (20 votes cast)

It’s hard to find good quality information now a days. And it seems like it’s even harder to find good solid information about SEO. So here’s a SEO Blogs that I think you’ll enjoy reading. It’s a site that I feel does a great job delivering the goods and helping people towards learning more about search engine optimization. I found the site on Sphinn.com, after having a successful front page story submission. And while we’re on the topic of Sphinn, if you haven’t joined the community, I recommend doing so. Once you do, you’ll instantly sync yourself with a lot of experienced people who do nothing but eat, sleep, drink SEO 24/7.

Hobo SEO Company

Hobo SEO Company

Hobo SEO is a company based near Glasgow, Scotland. They focus on providing customers with the highest quality SEO services and also help with online branding. They are a content focused SEO company who show their clients firsthand how to do what they even do themselves.

At the time of writing this article, Hobo SEO has over 6700 RSS subscribers, and over 2200 Twitter followers. Those are quite impressive numbers, so they must be doing something right. They claim that their site is viewed by over 50,000 people every month, many of them come direct from Google searching for DIY SEO tips.

Hobo SEO goes the extra mile and even offers people a free SEO eBook titled, “hobo guilde to GOOGLE SEO.” You can get your free copy simply by joining their free newsletter.

Additional freebies include:

  1. DIY SEO GUIDE – Where you can get some help understanding why your website is performing poorly in Google.
  2. Linkbuilding Guide – They say that the key to high rankings in Google is to have other real websites link to yours. Their linkbuilding course will help you learn more about successful linkbuilding.
  3. Beginners Guide to SEO - For beginners, this is an excellent start. Hobo SEO’s Beginners Guide to SEO offers you everything you need to get started with becoming a savvy SEO yourself.
  4. SEO Blog – Visit their SEO Blog where tips and ideas about Google and search engine optimization are shared among 50,000 montly visitors.

With all the freebies, the guides, the newsletter, and the blog, Hobo SEO is one of the better SEO blogs I have seen. All in all if you’re looking for high quality SEO information from people who know what they’re talking about, I recommend making HoBo SEO one of your daily reads.

What are some of your favorite SEO sites that you’d like to share with others? Drop a comment and let us know. Also, if you have your own SEO site, you’re welcome to tell everyone about it too.

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Rating: 9.8/10 (20 votes cast)

Download Google Chrome For Mac OS X

Thursday, December 10th, 2009
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Rating: 10.0/10 (2 votes cast)

It was only after I did the research when I realized that a lot of hard work really went into the development of Google Chrome for Mac OS X. In fact, it literally took over one year to release into beta. In September of 2008, software engineer, Mike Pinkerton, was assigned to help with the Chromium Project and Google Chrome.

Prior, he had accepted a position at Google back in September of 2005 to do work for their Firefox team, and four months later moved to Google’s Mac Client Team. Pinkerton has many years of experience in the web browser industry starting in 1997 with Netscape Communications. But interestingly enough, it was during that time when Mike Pinkerton and his partner began working on the Camino web browser.

Camino Web Browser For Mac

Camino is a Mozilla based browser developed specifically for Mac computers. Camino is a very fine tuned web browser. In fact, just last month, Camino 2.0 was officially released. Now the ironic part to all this is the fact that while Mike Pinkerton was developing Camino, he also was developing Google Chrome at the same time. Active users have been eagerly waiting over a year for the release of Google Chrome for Mac and the update on Camino, and interestingly enough, both came within a month from each other.

The great news is that Google Chrome is finally here for Mac and also a great alternative to FireFox is available as well. I’ll provide a review on Camino in the near future. In the mean time, I’d like to dig into Chrome for Mac and explain some of the features.

Google Chrome For Mac

To begin with, Pinkerton explained that it was important to make sure that the Mac version of Chrome was fast, stable, and secure, just like the Windows version. He stated that they completely rebuilt Chrome for Mac from the bottom up and made many fo the useful Mac OS X features apart of the Google Chrome experience.

Some of these native features include integrating the Mac OS Spell Checker. Another is Keychain. They wanted to make it so that passwords created by users could be stored and accessed centrally even when created by other web browsers. Additional features unique to Mac include sandboxing support which helps make Chrome even more secure.

To learn more about the key features of Google Chrome and more details about Google Chrome for Mac, I recommend tuning into Mike Pinkerton’s presentation video below:

One of the key features that I personally enjoy the most is the Omnibox. Becuase of that, I want to also include a second video that explains more about it and how it can benefit you:

All in all, I am very glad to see Google Chrome finally available for Mac. Keep in mind, this is a beta release and there’s going to be a lot more work done before it’s final. Also, beta for Mac is different than beta for PC. For instance, Google Chrome for Mac doesn’t support extensions yet which make it difficult to customize, although as of writing this, TechCrunch has some updates about that. You can check out the post on Google Mac Blog and the post on Google Chrome Blog to learn more. If you want to learn more about Mike Pinkerton, you should check out his blog and follow him on Twitter.  Over the next few weeks I am going to use both Chrome and Camino and write a future article depicting their differences.

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Rating: 10.0/10 (2 votes cast)

How To Maximize Your Advertising Return Using Yahoo! Display Advertising

Tuesday, November 17th, 2009
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Rating: 4.0/10 (3 votes cast)

Yahoo! announced on their Yahoo! Search Marketing Blog that they are hosting a free one hour webinar that will demonstrate why using adding Yahoo! My Display Ads into your marketing mix can energize your search campaigns. The webinar will be held this coming Thursday, November 19, at 11:00 a.m. Pacific Time. You can register for the webinar here.

Screenshot of Yahoo! My Display ads

Yahoo! My Display Ads is an innovative display advertising solution that allows you to easily create your own banner ads and run them across the Yahoo! network. Yahoo! claims that their service isn’t just for big companies. Today, they have opened their doors to smaller businesses and individuals. They offer an easy and affordable way for you to create banner ads and run them across their entire Yahoo! network.

Creating ads is simple. Yahoo! insists that designers are not needed and that there are no development costs involved. Yahoo! My Display Ads comes with design tools that will help you create and customize your own banners. The ad system also offers campaign targeting. You can specify the geographic locations, site-content categories, and demographics you want. Additionally, you have the option to set a daily budget, and control the pay per click and cost per impression rates. Lastly, Yahoo! My Display Ads offer performance tracking. You can get daily reports on clicks, impressions, and conversions. There’s also tools that allow you to maximize your ad performance.

Yahoo! Display Advertising Webinar Screenshot

By attending this free webinar, you will You will learn: The benefits of combining search and display advertising, more about Yahoo!’s innovative display advertising and targeting solutions, display advertising best practices, and how other business owners are succeeding with display advertising. I recommend tuning in. It’s free and the webinar will begin during the afternoon, so you can kick back and listen in while you have lunch.

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Google Chrome For Mac

Thursday, November 5th, 2009
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Rating: 7.3/10 (7 votes cast)

When Google Chrome web browser was first introduced, instantly I was hooked. The browser performed beautifully, it was super fast, and amazingly stable. Seriously, it never crashed. But keep in mind, the browser wasn’t perfect. Simple things bothered me such as the lack of add on features, inability to auto discover RSS feeds, and huge complications with setting Chrome as the default web browser. these imperfections, while they might seems severe, were nothing compared to dealing with Internet Explorer crashing, and FireFox performing slow. Again, using Chrome is literally like riding on a greased lightning bolt. It’s fast, super fast.

Google Chrome has other important features that I enjoy, such as being able to use the address bar as a Google search bar:

Standard Google Search using Google Chrome Address Bar

Site: Specific Search using Google Chrome Address Bar

allintitle: search using Google Chrome Address Bar

With all that goodness, unfortunately, my use for Google Chrome came to a sudden end when I purchased my first MacBook computer. Talk about bitter sweet feelings. First off, your next computer purchase totally needs to be a Mac. I personally recommend it. I will never use a Windows based computer again. Mac computers are so well built, I had to take a few minutes to figure out how to turn my MacBook off. I literally had my MacBook running for two months before I finally needed to restart it, and I simply didn’t know how to do it.

That said, here’s the conflict. In my opinion, Google Chrome is by far the best web browser available. It blows Firefox, Internet Explorer, Opera, and Safari out of the water. The interface is very clean, simple, and extremely condusive towards a healthy browsing experience. But since I purchased my MacBook, the problem is that Google Chrome hasn’t been available for Mac. The great news is that this has all changed. Google Chrome for Mac is finally available via their early access release channel.

Installing Google Chrome on your Mac computer is very easy. It took me less than a minute. Simply visit the early access release channel. Click on the Mac Tab and proceed to download the Dev Channel: GoogleChrome.dmg. After the file has been downloaded, extract it and then drag the Chrome appliction into your Application folder:

Drag The Google Chrome Icon into Your Application Folder

Once Chrome has been installed, you can access it by opening up Finder and navigating to your Applications Folder.

Google Chrome Is Located In Your Applications Folder. Drag The Icon To Your Dock For Easy Access

For convenience, you may want to drag the Chrome icon into your Dock. I hope that you’re as happy as I am being able to use Google Chrome again. Now Mac users have the best of both worlds. we can all use the best web browser on the best computer available.

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Google Sidewiki Now Available in All Web Browsers

Thursday, November 5th, 2009
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Rating: 9.7/10 (3 votes cast)

Earlier last month Google introduced Google Sidewiki. Initially, I had a problem with it. Largely, because of two reasons. One, it was available only for FireFox and Internet Explorer via Google Toolbar. And two, users couldn’t syndicate their contributed content on a blog. A few weeks later, Google updated Sidewiki and offered users the option to send comments to Blogger. Somewhat satisfied, but still largely frustrated, I then figured out a way to send Sidewiki Comments to WordPress. At that point, I felt like using Google Sidewiki was worth the effort. But, only one of the two problems I saw were corrected. As it stood, Sidewiki was still not available for other web browsers. Specifically, Safari, Chrome (how ironic), and Opera. That was case up until the last week of October when Google introduced the official bookmarket for Sidewiki.

Google Sidewiki Now Available in All Web Browsers

The official bookmarklet for Sidewiki lets you read and write Sidewiki comments in all web browsers. The bookmarklet is nothing more than a simple shortcut that is dragged into the browser bookmarks bar. When a users click on the shortcut, it opens a new window showing Sidewiki comments for the active page being viewed.

Certain Sidewiki features are not available such as the notification bar. But despite that, I am still very satisfied with the accommodations Google is making for users. And it’s to their benefit too. In other words, offering users the ability to use Sidewiki is all browsers is a feature that should have been available from the get go. Same with sending comments to blogs, and not just limiting the sharing to Blogger either.

Finally, after almost two months, Google Sidewiki has become something that has changed how I contribute and publish content on the web. Every Sidewiki entry I create automatically gets published into my Google Sidewiki Comments category on my blog.

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