SEO Hosting Blog

If I had to name one problem that I have come across with almost every small business website I’ve worked with (or visited for that matter), it’s this: a lack of content.  When a small business makes the decision to finally get a website for themselves, it seems that they almost all follow the same path: they end up hiring a web design firm to create their site, and instead of getting a content rich website, they get a bloated website with little content but a lot of unnecessary graphics.
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From Darren Rowse to Seth Godin, everybody has spent a lot of time talking about linkbait over the past two to three years.  At this point, you are quite familiar with exactly what linkbait is.  However, even though there is an endless stream of posts discussing linkbait tactics and analyzing the results of a big piece of linkbait, a lot of people still don’t know how to come up with their own killer linkbait.  The reason is that the majority of posts about linkbait overlook the simple question on a lot of people’s minds: how do I come up with my own linkbait?

If you are tired of reading post after post that fails to answer this question, you have come to the right place.  Here are a handful of concrete tips that can help you start coming up with your own great linkbait:
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There has been a great deal written about link building strategies. It may be difficult to sift through what works and doesn’t work. Whether you have years of experience in SEO link building or are new at link building, you should always think independently when formulating how you will link build.

Link Building Takes Time
There is no two ways about it: link building is time consuming and a great deal of work. Get that squared away before going forward with your link building plans. There are no easy quick answers when it comes to building links. Even paid links you have quickly purchased must be indexed by the search engine spiders in order to count and we all know it takes time for links to take effect. If you provide link building services you must set the correct expectations of link results for your clients.

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Many people get so wrapped up on wanting to score a great PageRank rating on their web site or blog. For me, I can’t say that I really get totally wrapped up in it, but it is important to me because people indeed do look up on their Google Toolbar to see what the ranking is on the sites and pages that they are reading. I’d be telling a lie if I said that I didn’t do it. That in itself makes me believe that others do it to.

PageRank is important. But many people will write posts on their blogs or speak in different public forums about how they don’t care about PageRank or how it doesn’t matter and how unimportant it is, yet, when it comes down to “Update Time” these same people that said it didn’t matter end up getting upset and saying how they felt like they deserved to have a better rank after the update. (more…)

Here is an article that was actually requested by Murray a SEOHosting.com reader. He has a wonderful blog that I enjoy reading very much titled Soccer Coaching Guide. Murray is a pretty cool guy and we share a few things in common. He is a soccer dad and I am actually a baseball dad, so it’s pretty cool. At any rate, in a comment found on a previously published article of mine titled, “Can Social Networking and Bookmarking Effect Your SEO?“, Murray asked me if I would write an article that covers a few excellent ways to score some backlinks to your web site or blog.  So, in no particular order, here goes. (more…)