3 More Lessons I’ve Learned as a Blogger
Earlier this year, I shared 5 lessons I’ve learned during my few years as a blogger. Of course, I’m still learning, and I think that as soon as you stop learning and stop trying to become a better blogger, you stagnate and risk becoming irrelevant.
That’s why I wanted to share a few more lessons I’ve picked up during my time as a blogger. Hopefully, you’ll be able to benefit from my experiences, and I’d really like you to share some of your own blogging lessons by leaving a comment.
Lesson #1: You can’t be afraid of being wrong
Let’s face it—no blogger is right 100% of the time. We all have said things that we’d like to take back, or we’ve made predictions that have blown up in our face. That’s just part of being a blogger, and it’s something you have to accept.
Now, that doesn’t mean you shouldn’t fact-check your claims or study hard to make sure you’re giving the best advice, but the truth is you can’t be afraid of being wrong. We’re always learning new things, and in the SEO industry, things change so often that what might be correct information now is wrong a few months from now.
And even on those issues where there is no clear right or wrong answer, you can’t be afraid to take a stand that you know people will disagree with. If your readers are always agreeing with you, chances are that your blog is pretty boring.
Lesson #2: How you format your posts counts
It’s not enough to have great content. The way you present your content is just as important as the actual words. You probably already know that online readers tend to scan content rather than read it word for word. So, presenting your content in short paragraphs, bullet points, and lists can be helpful.
But that’s not all. Try messing around with the formatting of your subheads, and add in some good pictures that help tell your story. Presentation counts.
Lesson #3: Mix up your guest blogging efforts
I’ve spent quite a bit of time on here detailing the various benefits of guest blogging. Among these benefits are that you can build links back to your blog (for driving traffic and improving search rankings), increase your visibility as a blogger (for getting more readers), and position yourself as an authority in your industry.
But one thing I don’t think I’ve mentioned is the importance of mixing up your guest blogging efforts. If you keep guest posting on the same handful of blogs, you’re limiting the results you can get. Diversify your guest posting efforts, and look for opportunities all across the blogosphere. The more people you reach, the more you stand to benefit.
I know a lot of really talented bloggers are readers here, so I’d love to her about some of the lessons you’ve learned as a blogger. Leave a comment with your experiences.